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How to Edit Photos for Amazon A+ Content

5 min read
Quick Answer

To edit photos for Amazon A+ Content, upload your product images to EditThisPic and describe the changes: 'remove the background and replace with white,' 'place this product in a kitchen setting,' or 'make the colors more vivid and the details sharper.' AI editing helps you create the lifestyle imagery and polished product visuals that A+ Content requires.

A+ Content Needs Better Images

Amazon A+ Content (formerly Enhanced Brand Content) lets brand-registered sellers replace their plain text description with rich visuals: comparison charts, lifestyle images, brand story modules, and detailed product features. The difference in conversion rate is measurable—Amazon reports A+ Content can increase sales 3-10%. But the visual requirements are higher than standard listing photos. You need lifestyle imagery, feature callouts, and brand-consistent visuals.

Creating A+ Visuals with AI

A+ Content uses specific image modules with defined dimensions. Standard modules include 970x600 for full-width images, 300x300 for feature icons, and 970x300 for headers. AI editing helps at every step: removing backgrounds for clean product isolation, placing products into lifestyle contexts, enhancing detail shots, and creating consistent visual styling across all modules.

A+ Content Image Types

  • Hero banners showing the product in use (970x600)
  • Comparison charts with clean product cutouts
  • Feature detail close-ups with enhanced clarity
  • Lifestyle scenes showing the product in context
  • Brand story images with consistent color grading

A+ Image Quality Tips

Amazon rejects low-resolution or blurry images. Always start with the highest resolution source photo you have. For feature modules, isolate individual product details and enhance them separately. Maintain consistent color grading across all A+ images so the page feels cohesive. Use lifestyle images to help shoppers visualize the product in their own lives—this emotional connection drives conversions.

Step-by-Step Guide

1

Gather Your Product Photos

Collect your best product photos: different angles, detail shots, and any in-context photos. You'll need multiple images for a complete A+ layout.

2

Create Lifestyle Versions

Upload a product-only photo and describe the scene: 'place this water bottle on a gym bench' or 'show this candle on a bedroom nightstand.' AI generates realistic lifestyle contexts.

3

Polish Detail Shots

For feature callout modules, upload close-up photos and describe enhancements: 'sharpen the texture details,' 'make the stitching more visible,' or 'enhance the color accuracy.'

4

Download at Correct Dimensions

Save images at the dimensions required by each A+ module. Key sizes: 970x600 (standard image), 970x300 (header), 300x300 (comparison), 220x220 (feature icon).

Try These Tools

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Frequently Asked Questions

Key module sizes include: 970x600 pixels for standard image modules, 970x300 for header modules, 300x300 for comparison chart icons, and 220x220 for small feature icons. Always upload at these exact dimensions or larger.
Yes. Upload your product photo and describe the scene you want. For example, 'place this blender on a modern kitchen counter with fruits nearby.' The AI composites your product into realistic lifestyle settings.
Amazon's own data suggests A+ Content increases sales by 3-10% on average. Third-party studies have shown even higher lifts for products with high-quality A+ visuals versus plain text descriptions.
Some overlap is fine, but A+ Content should add value beyond your main listing images. Use A+ for lifestyle shots, detail close-ups, comparison charts, and brand story content that wouldn't fit in the standard image carousel.
Common rejections include: low resolution or blurry images, images with watermarks or promotional text, pricing or shipping claims in images, and images that reference competitor brands by name. Keep images clean and factual.

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