Replace Model in Product Photo

Upload your product photo, add a reference of the new model. The AI swaps the person while preserving every detail of the clothing.

Original model wearing red wrap dress against white studio backdrop — Photo 1

Reference photo of the new model — Photo 2

→

New model wearing the same red wrap dress with identical fit and details — Result

Replace Model in Product Photo

Drop your photo here

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Release to upload

Free • No signup

Popular use cases:

fashion e-commerce
product photography model swap
diverse model representation
catalog model replacement
seasonal campaign updates
brand model consistency
lookbook photography
apparel product photos

Cost: Free No signup required
Time: Instant results in 15-30 seconds
Works on: Any device - browser, phone, tablet, desktop
Powered by: AI-powered photo editing

Scenario	Prompt	Time
Basic model swap	`replace model with person from reference, keep clothing the same`	35s
Diverse representation	`swap model, preserve garment fit and fabric, match skin tone to lighting`	45s
Campaign refresh	`replace model, keep outfit and background identical, maintain editorial feel`	50s
Catalog unification	`swap model with brand model from reference, keep all product details exact`	45s

How it works

Upload your product photo

Upload the product photo with the current model wearing the garment. Full-body or half-body shots with clear product visibility work best. The AI needs to see the clothing details clearly. JPG, PNG, WebP up to 7MB.

Expect: Straightforward model swaps with clear clothing boundaries: 30-45 seconds. Complex poses or layered outfits: 45-60 seconds and may need one refinement pass.
Add the new model as reference

Click '+ Add reference image' and upload a clear photo of the new model. Front-facing, well-lit photos where the face and body shape are clearly visible give the best results. Then describe the swap: 'replace the model with the person from the reference image, keep the clothing exactly the same.' No marking needed.

Tip: Reference photos with a similar pose to the original model produce the most natural results. Mention 'preserve garment fit and texture' for clothing-critical swaps.

Copy one of these to get started:

Basic model swap for e-commerce replace the model with the person from the reference image, keep the clothing and product exactly the same, match the lighting
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Diverse representation swap swap the model with the person from photo 2, preserve the exact garment fit, fabric texture, and colors, match the skin tone naturally to the lighting
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Seasonal campaign model update replace the model wearing this outfit with the person from the reference, keep the outfit identical, adjust pose to match the campaign feel
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Catalog consistency across products swap the model with the person from photo 2, keep the same body position and the exact clothing visible, match studio lighting
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4 more prompts

Lookbook model swap replace this model with the person from the reference image, preserve the garment silhouette and drape exactly, blend naturally into the background
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Activewear product photo swap swap the model with the person from photo 2, keep the athletic wear fit and fabric stretch detail exactly the same
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Accessories and jewelry product swap replace the model with the person from the reference, keep all accessories, jewelry, and the outfit exactly as they are
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International market localization swap the model with the person from photo 2, preserve the exact clothing style and product details, match the original photo quality and composition
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Review the swap

Check that the clothing drapes naturally on the new model. Verify fabric texture, color accuracy, and garment proportions. Zoom in on necklines, sleeves, and hemlines where model and garment meet. Confirm the product looks identical to the original.
Refine with markers if needed

If the clothing fit looks off at specific points or the AI altered a garment detail, tap markers on those areas and regenerate. Common refinement spots: neckline transitions, sleeve edges, and waistline fit. Most product photo swaps work well on the first try.

Tip: If the AI changed a clothing detail, add 'keep the exact garment from the original photo unchanged' to your prompt when refining.

Try it free ↓

Replace Model in Product Photo

Drop your photo here

or click to browse

Release to upload

Free • No signup

"We needed the same dress on 5 different models for inclusive representation on our site. Instead of rebooking a studio, we swapped models in EditThisPic and the clothing detail was preserved perfectly." @ThreadsAndTones_Studio

See it in action

E-commerce dress model swap for diverse representation

An online fashion retailer needed the same dress shown on a different model for an inclusive product page. The dress details, fabric texture, and fit were preserved exactly.

Prompt:

replace the model with the person from the reference image, keep the dress fit, color, and fabric exactly the same, match the studio lighting

Try This →

Original model in navy wool overcoat for campaign photo — Main Photo

Reference photo of new campaign model — Reference

New model wearing the same navy overcoat with identical campaign styling — Result

Seasonal campaign model refresh for outerwear brand

A brand updated their bestselling jacket campaign with a new seasonal model without rebooking the studio. The jacket, background, and editorial styling stayed identical.

Prompt:

replace the model with the person from photo 2, preserve the jacket fit and all product details exactly, maintain the editorial campaign lighting

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Original model in black compression leggings and teal sports bra — Main Photo

Reference

New model wearing the same activewear with identical fit and fabric detail — Result

Activewear catalog unification across product line

An activewear brand needed all leggings shown on the same model for catalog consistency. The compression fit, fabric sheen, and waistband detail were preserved across swaps.

Prompt:

swap the model with the person from the reference image, keep the athletic wear fit and fabric stretch detail exactly the same, match studio lighting

Try This →

Detailed Guides by Scenario

📷

Fashion E-Commerce & Diverse Representation

Show your clothing on models that represent your entire customer base. Swap models to create inclusive product listings without rebooking studio sessions for each demographic.

Common Scenarios

Adding diverse body types and skin tones to product listings
Creating inclusive lookbooks from a single photo shoot
Showing the same garment on multiple models for size inclusivity
Localizing product images for international markets

Best Practices

Use reference photos with similar poses to the original for the most natural clothing drape
Mention 'preserve garment fit exactly' to prevent the AI from altering how the clothing sits
For multiple swaps of the same garment, use the same original product photo each time for consistency
Front-facing, well-lit reference photos produce the most reliable swaps

Basic diversity swap for product listing replace the model with the person from the reference image, keep the dress fit, color, and fabric exactly the same

Catalog-ready model swap swap the model with the person from photo 2, preserve exact garment details, match the studio lighting and background

📷

Seasonal Campaign Updates

Refresh campaign imagery with new models each season without reshooting the entire catalog. Swap models for spring/summer vs. fall/winter campaigns using existing product photography.

Common Scenarios

Refreshing last season's bestseller photos with this season's campaign model
Updating hero banners with new brand ambassadors
Creating seasonal variations of evergreen product shots
Swapping models for holiday campaign imagery

Best Practices

Keep the original background and lighting to maintain brand consistency across seasons
Use 'match the editorial feel of the original' to preserve the campaign mood
For hero images, ensure the reference model photo has a similar energy and expression
Process one product at a time for quality control before batch processing

Campaign refresh with new model

replace the model with the person from the reference, keep the outfit and background identical, maintain the editorial feel

Seasonal banner update swap this model with the person from photo 2, preserve the product styling and lighting direction exactly

📷

Brand Model Consistency

Maintain a unified look across your entire catalog by swapping different shoot models to your primary brand model. Ensure every product page features the same model for a cohesive shopping experience.

Common Scenarios

Unifying catalog imagery when products were shot with different models
Replacing a model who is no longer contracted with the brand
Standardizing product photos across marketplace listings
Creating cohesive category pages with a single model across all items

Best Practices

Use the same reference photo of your brand model for all swaps to ensure consistency
Verify garment proportions after each swap since different body types affect fit appearance
Add 'match skin tone to studio lighting' for natural-looking results across your catalog
Save your best prompt as a template and reuse it across all product photos

Brand model unification

replace the model with the person from the reference image, preserve every clothing detail, match the skin tone to the original lighting

Catalog standardization

swap the model with person from photo 2, keep exact garment fit and all product details, maintain studio lighting consistency

If something looks off

AI changed the clothing along with the model

Why: The AI interpreted 'replace the model' too broadly and modified both the person and the garment. This is the most common issue with model swaps.

Try:

replace only the model (face and body) with the person from the reference, keep the EXACT clothing, fabric, color, and fit completely unchanged

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Tip: Emphasizing 'EXACT clothing' and 'completely unchanged' constrains the AI to swap only the person. Listing specific garment details helps too.

AI changed the wrong area or something I didn't want changed

Why: The AI couldn't determine exactly which area you meant from description alone. This happens with ambiguous requests or when the product has multiple elements.

Try: Tap a marker on the specific area you want to change, then regenerate with the same prompt

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Tip: Markers tell the AI 'I mean THIS one specifically.' Use them when description alone is ambiguous.

Clothing doesn't drape naturally on the new model

Why: Significant differences in body shape between the original and new model caused the garment fit to look unrealistic.

Try:

replace the model with the person from the reference, adjust the clothing drape to fit the new body naturally while keeping garment design identical

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Tip: Adding 'adjust drape naturally' lets the AI adapt the fit to the new body shape instead of forcing an exact physical overlay.

Skin tone doesn't match the lighting

Why: The reference photo had different lighting conditions than the product photo, creating an unnatural color mismatch.

Try: replace the model and match the new model's skin tone to the studio lighting in the original photo, blend naturally

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Tip: Reference photos with neutral or soft lighting adapt to any product photo more easily than harsh or colored lighting.

Product details like buttons, zippers, or embroidery are missing

Why: The AI regenerated the garment area around the new model and lost fine product details.

Try:

replace the model, preserve all product details including buttons, zippers, stitching, and embroidery exactly as the original

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Tip: Listing specific product details you need preserved forces the AI to pay attention to them during the swap.

Background or studio setting changed unintentionally

Why: The AI modified the environment while performing the model swap, especially near the model's edges.

Try:

replace only the model with the person from the reference, keep the background, studio setting, and all surroundings exactly the same

Try This →

Tip: Adding 'keep background exactly the same' prevents environmental changes. Use markers on background areas that shifted if needed.

Quick answers

Do I need to mark the model to replace?

No! Just describe the swap: 'replace the model with the person from the reference image, keep the clothing exactly the same.' The AI understands what 'model' means in a product photo context. Only use markers if the AI changes something you didn't intend, like altering a garment detail.

How do I swap the model in a product photo while keeping the clothing?

Upload your product photo as the main image, click '+ Add reference image' to upload the new model's photo, then type 'replace the model with the person from the reference image, keep the clothing exactly the same.' The AI preserves the garment fit, fabric, and details while swapping only the person. Results in 30-60 seconds.

Is there a free tool to replace models in fashion photos?

Yes. EditThisPic replaces models in product photos for free with no account needed. Upload both photos, describe the swap, and download the result. No watermarks. Works in any browser on desktop or mobile.

Will the clothing fit look realistic on a model with a different body type?

Yes. The AI adapts the garment drape to the new model's body shape while preserving the clothing design, color, and details. For the most natural results, add 'adjust the clothing drape to fit the new model naturally' to your prompt. Significant size differences may need one refinement pass.

Does the AI match the new model's skin tone to the product photo lighting?

The AI matches lighting automatically in most cases. For product photos with specific studio lighting setups, add 'match skin tone to the original lighting' to your prompt. Reference photos with neutral lighting adapt to any studio setup more reliably.

Can the AI match the pose of the original model?

The AI works best when the reference photo has a similar pose to the original. For standard product photo poses (standing front-facing, slight angle), most reference photos work well. For dynamic or unusual poses, choose a reference with a roughly similar body position.

Can I replace models across an entire product catalog?

Yes. Process each product photo individually using the same reference photo of your new model. Use the same prompt template for consistency: 'replace the model with the person from the reference, keep the clothing exactly the same.' One product at a time gives you quality control over each swap.

How is this different from a face swap or clothes changer?

A face swap (replace-face-from-photo) changes only the face. A clothes changer (ai-clothes-changer) changes the outfit on the same person. Model replacement swaps the entire person — face, body, pose — while keeping the product garment identical. It is specifically designed for product photography where the clothing is the constant.

Ready to swap models in your product photos?

Free to try. No signup required.

Replace Model in Product Photo

How it works

Upload your product photo

Add the new model as reference

Review the swap

Refine with markers if needed

See it in action

E-commerce dress model swap for diverse representation

Seasonal campaign model refresh for outerwear brand

Activewear catalog unification across product line

Detailed Guides by Scenario

Fashion E-Commerce & Diverse Representation

Common Scenarios

Best Practices

Seasonal Campaign Updates

Common Scenarios

Best Practices

Brand Model Consistency

Common Scenarios

Best Practices

If something looks off

Quick answers

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Ready to swap models in your product photos?